Value for clubs
Turn fan spending into measurable commercial growth.
Auric extends the club ecosystem beyond matchday and connects everyday fan spending to revenue, partnerships and rewards.
COMMERCIAL VALUE
Six commercial outcomes.
Generate year-round club revenue
Every eligible purchase at a participating partner creates an agreed contribution for the club, beyond matchday.
Attract new partner categories
Aggregated spending patterns reveal categories already relevant to the fanbase.
Drive sales to participating partners
Points on eligible purchases give fans a clear reason to choose participating partners.
Prove partnership ROI
Report participating fans, eligible purchases and attributed spend instead of estimated reach.
Strengthen partner renewals
Actual performance data supports renewal and expansion conversations.
Increase fan participation
Fans use their existing account and payment method. No new card, code or wallet.
Request a personalised business case
We will model what a partner revenue technology could create within your club ecosystem.
Questions? Read our FAQ